Designing Brand Identity (Alina Wheeler)

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Designing Brand Identity Cover design: Jon Bjornson This book is printed on acid-free paper. Copyright 穢 2013 by Alina Wheeler. Published by John Wiley & Sons, Inc., Hoboken, New Jersey. Published simultaneously in Canada. No part of this publication may be reproduced, stored in a retrieval system, or transmitted in any form or by any means, electronic, mechanical, photocopying, recording, scanning, or otherwise, except as permitted under Section 107 or 108 of the 1976 United States Copyright Ac…